Brenda A. Frederick, CEC, IOM - Certified Executive Coach and Owner of Profound Leadership, LLC in Chicago

Brenda A. Frederick, ACC, CNBC, IOM

Brenda calls Wonder Lake, Illinois, home, sharing it with her husband, Scott. Besides being a devoted mother to two accomplished women, Brenda finds joy in outdoor adventures, exploring new places through travel, and immersing herself in the world of a good book.

Passionate about giving back, she dedicates her time to volunteering with several local organizations, believing that lending a hand not only enriches the soul but also creates a fulfilling life.


About Profound Leadership, LLC

With over three decades of successful leadership in the nonprofit sector, Brenda A. Frederick, founder and CEO,  is deeply dedicated to cultivating, inspiring, and empowering nonprofit professionals, teams, leaders, boards, and organizations. Her unwavering commitment to excellence is centered on empowering nonprofits to make a profound impact on the communities and memberships they've been entrusted to serve.

Brenda possesses an intricate understanding of nonprofit organizations, acknowledging the nuanced balance required. She understands the importance of maintaining a mission-centered approach rather than solely pursuing profit, giving precedence to stakeholders over shareholders, and ensuring unwavering compliance with nonprofit regulations while embracing the most effective practices. Her expertise lies in navigating these distinct aspects that set nonprofits apart.

Every nonprofit is unique, not only in its mission but also in its lifecycle. Whether your organization is in its inception, undergoing a transitional phase, or well-established, Brenda possesses the expertise to guide your journey towards sustained, long-term success.

Profound Leadership offers a generous invitation to schedule a 30-minute complimentary discovery call. This call serves as an opportunity to delve into Profound Leadership, our suite of services, and acquaint yourself with our organization.  It's a chance to explore how we can support you, your team, your board, or your entire organization. There's everything to gain and nothing to lose.

Professional Membership and Designations:

ACC, Associate Certified Coach, International Coaching Federation

CEC, Certified Executive Coach, Center for Executive Coaching (ICF accredited)

IOM, Graduate of the Institute of Organization Management, US Chamber of Commerce

CNBC, Certified Nonprofit Board Consultant, BoardSource

Member: International Coaching Federation (ICF), American Society for Association Executives (ASAE), BoardSource, and the Chain O' Lakes Area Chamber of Commerce.

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Executive Coaching | Leadership Coaching | Nonprofit Strategist

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